The “AQHA Proud” campaign was developed to unite AQHA members during a difficult time for the Association. During this time, the office was fielding hundreds of calls, emails and social media posts from members wanting to support the Association.
This campaign began with the simple print ad below and grew organically through social media and blog posts.
Since its development, the campaign has resulted in more than 280,000 social media posts, as well as hundreds of letters and emails with stories of American Quarter Horse owners and their horses.
Michelle Hamilton 